businessclone

Business Clone

Services:

  • Logo design.
  • Brand book.
  • Functional platform.

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About the Client

BusinessClone is an innovative platform that helps entrepreneurs and investors launch or scale businesses by copying proven business models. The core idea is 'cloning' successful companies and adapting them to new markets. This creates a unique opportunity for entrepreneurs to generate additional income and for investors to quickly enter the market with minimal risks.

A woman is working on a laptop while holding a smartphone, both displaying the 'Business Clone' app with a purple interface and the text 'copy the success of others.' A glass of water and white wireless earbuds case are on the wooden table beside her.

Task

The task was to create an attractive brand and a platform that explains the project's concept and demonstrates how it can help two main user categories: entrepreneurs with unique business models and investors who want to enter the market quickly and safely. It was also important to provide all the necessary tools for this communication.

So the task was to develop:

  • Logo design.
  • Brand book.
  • Functional platform.

Solution

Logo Design

The company’s graphic mark is a combination of the letters 'C' and 'B', forming a monogram. The symbol is created in a minimalist, linear, geometric style with elements of equal thickness. The idea represents the smooth merging of letters, symbolizing the cloning process and further business integration into a new market.

Businessclone logo vertion 1
Businessclone logo version 2
Businessclone logo version 3
Businessclone logo version 4

Main Colors

The brand color scheme combines three colors: the symbol is executed in a gradient (purple and magenta), and the textual part (name and gradient) is dark blue. The logo is equally effective on a white or dark-blue branded background.

Primary color palette for the Businessclone brand: navy blue (#191957), purple (#4B2280) and crimson (#942D88) with their CMYK, RGB and Pantone values

Design Result

Businessclone design version 1
Businessclone design version 2
Businessclone design version 3
Businessclone design version 4

Corporate Identity Elements

Logo Book

Businessclone logo book 1
Businessclone logo book 2

Website Development

The website was created to ensure that all future participants have the necessary tools to search for and initiate a deal.

Primary color palette for the Businessclone brand: navy blue (#191957), purple (#4B2280) and crimson (#942D88) with their CMYK, RGB and Pantone values

Filtering and Search

The site features convenient filtering for searching:

  • Existing businesses ready for cloning.
  • Requests from potential buyers looking for a specific type of business.

Clone and Query Pages

When an investor finds a desired 'clone', they can view the following information:

  • Information about approximate cost indicators, revenue of the business type, number of staff, etc.
  • Clone description.
  • Main advantages of the clone.
  • Activities of the clone company.
  • Clone presentation.

This is how the page for viewing clone information looks, including a form where the entrepreneur describes their business to publish on the site.

Or if an entrepreneur finds a request for cloning that matches their business, they can view the following information:

  • Information about approximate cost indicators, revenue of the business type, and expected number of staff.
  • Brief information about the investor, their goal, and vision for further cooperation.
  • Similar requests based on key indicators.

This is how the page for viewing request information looks, including a form where the investor describes their request:

Регистрация владельца или брокера

Важной функцией является — регистрация на сайте. В зависимости от роли, под которой зарегистрируется пользователь, ему будет доступен разный функционал.

На сайте реализовано 9 шагов регистрации для владельца и 7 для брокера.

Регистрация брокера:

Регистрация владельца:

User Cabinets

After registration, there are three types of dashboards for three different user types:
Seller, buyer, and agent.
Each role has its own set of features:

Cabinet buyerCabinet sellerCabinet agent

Website Pages

In addition to the pages mentioned above, the platform also includes:

  • Home page: a brief overview of what the platform does.
  • Opportunities page: demonstrates the benefits provided by BusinessClone. Includes a block with instructions on how to use the platform and a block with answers to frequently asked questions.
  • About page: explains the company's values and mission.
  • Contact form: for feedback and requesting additional information.
  • Blog: articles and news about business and the cloning concept.

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